Join us – a leading Bulgarian brand with over 30 years of
experience in the fast-growing sports betting and casino gaming
sector, operating across 6 international markets. As we expand our
business, we are looking for a Digital Marketing Specialist who
will focus on:
• Developing our network of physical locations (Google My Business
is mandatory);
• Leading and launching a completely new project to the market;
• Strategically planning and managing digital campaigns to drive
brand growth and user engagement;
• Managing both B2C and B2B communications and initiatives.
Key Responsibilities:
- Strategic Planning and Execution of digital marketing activities
(social media, LinkedIn, Google My Business, and other channels)
aimed at expanding existing and new locations.
- Developing and Implementing campaigns to strengthen the efbet
brand and increase traffic, sales, and brand awareness across both
B2C and B2B segments.
- Market analysis and identification of new opportunities for
expanding our physical locations.
- Managing Relationships with business partners and clients,
working closely with internal and external stakeholders.
- Utilizing Analytics Tools (Google Analytics, Google My Business
Insights, etc.) to track performance and optimize campaigns.
- Preparing and Presenting reports based on data analyses to
measure performance, identify insights, and recommend
improvements.
Requirements:
- Experience in digital marketing with a strong focus on social
media (Facebook, Instagram, LinkedIn).
- Hands-on Experience with Google My Business and location
optimization.
- Analytical Skills: working with web analytics tools (e.g., Google
Analytics) and interpreting data to inform strategic decisions.
- Proven Experience with projects and campaigns in both B2B and B2C
segments.
- Excellent communication skills in Bulgarian, including reading
and writing and relationship-building with partners, clients, and
internal teams.
- Proactive and Organized: the ability to plan, prioritize, and
manage multiple tasks simultaneously.
- Adaptability to a dynamic environment and readiness to take
responsibility for achieving targets.
What We Offer:
- Competitive Salary based on experience and education.
- Opportunity for Growth in an ambitious and rapidly developing
company applying the latest digital marketing practices.
- Modern Work Environment that fosters creativity and
innovation.
- Dynamic and Motivated Team, where your ideas will be heard and
valued.
- Secure Employment Contract with “ÃÅÉÌÏÐÎÌ ÎÎÄ.”
If you see yourself as a key figure in developing our new project
and expanding our network of physical locations, send us your CV
and cover letter today! Show us your experience, passion, and
creativity, and let’s take efbet to a new level together!